Bill Hartzer is a classicly-trained technical writer, with a passion for everything web, and everything internet. He started writing computer software manuals on an IBM Mainframe back in the early 1990s. Stared coding html websites back in the mid 1990s, started creating websites and buying & selling domain names. Did “search engine optimization” on his own websites so they’re rank well in the search engines. Well before it was even called “SEO”. It was all about showing up well on Altavista, Excite, and Yahoo! well before Google even existed.