Bill Hartzer is a recognized authority in search engine optimization, domain name strategy, and digital marketing. He has been actively working in the industry since 1996, building a reputation for delivering measurable results in highly competitive markets. His work spans technical SEO, domain name consulting, online reputation management, and digital advertising.
He is the Founder and CEO of Hartzer Consulting, a digital marketing and SEO firm established in 2016. Through Hartzer Consulting, he provides technical SEO audits, domain name migrations, ongoing SEO consulting, Google Ads management, and expert witness services. His consulting work focuses on identifying underlying technical issues, improving search visibility, and protecting digital assets such as domain names and websites.
Bill’s experience includes working with startups, enterprise companies, law firms, ecommerce retailers, and lead generation businesses. His approach combines technical expertise with practical implementation, ensuring that recommendations translate into real business outcomes.
Proven Results
Throughout his career, Bill has consistently delivered significant improvements in traffic, conversions, and revenue. His work has led to measurable growth across multiple industries.
- Increased online sales for an ecommerce retailer from $5.6 million to $16.9 million within 12 months through organic search improvements.
- Reduced annual paid search spend from $180,000 to less than $2,000 while increasing traffic and conversions through stronger organic rankings.
- Grew an email subscriber base from 2,000 to 50,000 and increased revenue from $1.2 million to over $3 million within one year.
- Scaled a startup ecommerce business from $0 to $10,000 per month in revenue within six months.
- Developed a social media marketing strategy for a national home builder that resulted in a seven-figure revenue increase.
- Implemented a digital marketing strategy for a law firm that generated national visibility and millions in new revenue.
- Built a lead generation company from startup to $2.6 million in revenue within three years.
Industry Recognition
Bill Hartzer is a frequent speaker at major industry conferences and events. He has presented at Pubcon conferences across the United States since 2005, including events in Austin, Boston, Dallas, Las Vegas, and New Orleans. He has also spoken at Search Engine Strategies conferences in cities such as Toronto, New York, San Jose, and Chicago.
He is known for his ability to explain complex technical SEO concepts in practical terms, making his presentations valuable for both technical professionals and business leaders.
Expertise and Services
Bill’s expertise covers a wide range of digital marketing disciplines, with a strong emphasis on technical SEO and domain name strategy.
- Technical SEO audits and site architecture analysis
- Domain name migrations and recovery services
- Ongoing SEO consulting and strategy development
- Google Ads campaign management and optimization
- Online reputation management
- Expert witness services for SEO, SEM, and domain name disputes
His expert witness work includes providing analysis, reports, and testimony in legal cases involving search engine optimization, online advertising, and domain name ownership.
Philosophy
Bill emphasizes the importance of visibility, authority, and trust in digital marketing. His approach is grounded in long-term strategy rather than short-term tactics.
“When it comes to getting noticed on the web, if someone loves it, hates it, thinks it’s funny, or finds it controversial, they are more likely to link to it. Links drive visibility, and visibility drives growth.”
Contact
If you are interested in improving your website’s performance, recovering a domain name, or need expert analysis for a legal matter, you can reach out to Bill Hartzer for consulting and advisory services.
Contact Bill Hartzer:
Bill Hartzer
CEO
Hartzer Consulting, LLC
Email: Hello[at]Hartzer.com
Mobile: (214) 236-4378
Web: https://www.hartzer.com.
