Do you check your email every single day? Or, if it’s your work email, do you check your email every day? Or maybe you have your email open all the time, like me. At least why you are working? Well, if you are active online, run an online business, and answer emails and your phone, then there’s no reason why you shouldn’t blog every day. Or at least post “something” each and every day. Why? By keeping your website (and your blog) active, you’re telling everyone: not only the search engines, but real humans, that you are alive and well, your business is thriving, and you are there for them: your customers. [Read more...]
The Easter Bunny has officially been kicked out of PRWeb, the popular press release web site. According to Standing Dog’s latest blog post, the Easter Bunny could not be included in a recent press release due to the fact that the Easter Bunny is “parodic”.
The popular press release distribution service recently contacted Standing Dog Interactive in regards to a pending press release that dealt with an Easter brunch. Writers at the Dallas-based interactive marketing agency were shocked to learn that the Easter Bunny was deemed “parodic” and could not be mentioned in an introduction, tongue-in-cheek be damned.
According to the editors at Vocus, they did not feel that it was correct to mention the Easter Bunny in a press release–although the mention of the Easter Bunny in this case was related to an Easter promotion that was being done at a hotel.
If you have a social media team at your company, or you have someone who is handling the social media accounts for your brand and your business, then you probably should have a plan for social media crisis management. If there is an issue that comes up all of a sudden that must be addressed, do you have a plan in place to handle it? [Read more...]